Türk Sarayi Case Study

Türk Sarayi

Crafting the future of online shopping with elegant, user-friendly, and technology-driven design for a seamless fashion experience.

The platform is an e-commerce solution designed to help customers explore, discover, and purchase modest fashion and accessories with ease. The UI/UX redesign focuses on organizing product categories, pricing, and shopping information into clear, visually engaging, and actionable insights that are easy to navigate for all users. The goal was to reduce browsing friction, improve purchase clarity, and support seamless shopping through an intuitive, modern, and accessible interface.

Conversions Rate

The target audience consists of individuals seeking personalized athletic coaching and convenient access to sports training facilities. Below is a breakdown of the key segments:

Improved product categorization, visuals, and clear “Shop” CTAs encouraged users to browse and explore collections more deeply.

Streamlined product pages and simplified checkout flows helped users quickly understand product value and complete purchases.

Optimized shopping cart and intuitive navigation minimized drop-offs during key purchase steps.

Problem

The existing platform struggled to balance product variety with clarity. Users were presented with large amounts of items, categories, and pricing information without clear guidance, making it difficult to find products, compare options, or make confident purchase decisions—especially for first-time shoppers.

Homepage overload – too many products, categories, and offers displayed at once, making it hard for users to focus on key items or complete purchases.

Complex product information – pricing, variations, and product details were hard to understand without clear guidance, making it difficult for users to make informed purchase decisions.

Low trust – new shoppers lacked visible credibility signals, such as reviews or verified ratings, making it harder to feel confident completing purchases.

Solution

The redesign focused on clarity, guidance, and usability. By reorganizing product categories, simplifying pricing and checkout flows, and introducing user-friendly design patterns, the platform now supports confident shopping and a seamless, step-by-step purchase journey.

Streamlined homepage – prioritized featured products and promotions, with easy navigation to detailed product pages.

Clear product information – used simple descriptions, high-quality visuals, and clear pricing to help users make informed purchase decisions.

Enhanced user support – added features like customer reviews, Q&A, and product recommendations to help shoppers make confident decisions.

Design Process

The UI/UX design process for Athlevo was meticulously crafted to create an intuitive and engaging platform for athletes seeking to book coaches for athletic training.

High-Fidelity Mockups • Design System

Low-Fidelity Wireframes • Mid-Fidelity Wireframes

Interactive Prototype • Micro-Interactions

Test with Users • Gather Feedback

Content Structuring • Site map • User flow

Journey mapping • User research

Intuitive Design

During the design process, we incorporated helpful tips, descriptive elements, and thoughtful interactive behaviors to enhance user-friendliness.

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I’ve been using Tiltnthrive for a year, and their hardworking team delivers excellent design while consistently improving based on feedback. Highly recommended for anyone looking to grow.

Tiltnthrive succeeded in building a more manageable solution that is much easier to maintain, allowing teams to save time, minimize errors, and focus on growth.

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FAQs

How long does a typical project take?

Project timelines vary based on scope and complexity, but most design and marketing projects are completed within 2–6 weeks.

Do you work with small businesses or startups?

Yes, we work with startups, small businesses, and established brands, tailoring our solutions to fit your goals and budget.

Will I be involved in the design process?

Absolutely. We believe in collaboration and welcome your feedback at every stage to ensure the final result aligns with your vision.

Can you redesign an existing website or brand?

Yes, we specialize in redesigning and refreshing existing websites and brand identities to improve performance and appearance.

What makes your agency different from others?

Our focus on strategy, creativity, and results—combined with clear communication and continuous improvement—sets us apart.

How do we get started?

Simply contact us through our website, and we’ll schedule a consultation to discuss your goals and next steps.